LIGHT & FIT AND EVIAN PACKAGING CONCEPTS
Various packaging concepts for Dannon’s Light and Fit and Evian brand.
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Promoting within big box retailers. Softlips asked for assistance in the design of a specialty 4-pack, point-of-sale tray and pallet display to promote its flagship Cube lip balms within big box retailers.
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Medicated Lip Balm Packaging. Packaging redesign for Mentholatum’s Natural Ice Brand. Included initial concepts, design, illustration and final mechanical development. Also, included a counter display for encouraging sales at checkout.
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Holiday and limited edition packaging. Treblehook worked closely with the Hada Labo brand team to develop a specialty gift package to capture the attention of holiday shoppers at retail.
Also Shown: Softlips Cube Gift Edition Packaging, Softlips Classic Limited Edition Packaging